Why Do I Need to Use Google Analytics?
If you’re new to digital or online marketing, you have probably been told to get yourself a Google Analytics account. I can guess that in
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If you’re new to digital or online marketing, you have probably been told to get yourself a Google Analytics account. I can guess that in
I tried to follow Simo Ahava‘s tutorial on how to track user engagement time on a page, but I kept getting lost in his instructions.
This post originally was written for Brad Cecil and Associates. *update May 20, 2023: these are the instructions for Universal Analytics which was sunsetted on
Google Search Console is one the first setups that should be done when you’re in the beginning stages of starting your website. When I am
Google Analytics 4, or GA4, is more focused on giving marketers and advertisers a comprehensive understanding of their users and how they interact with their
Google Analytics filters are a great way to define what data is included or excluded and how it appears in your reports. Below I am
Google has many tools that can help you on your blogging journey. In this post, I cover the basics to help you get started with
Conversion Tracking is the ultimate need when beginning to measure your marketing goals. Do you know that you can setup Goals in your Google Analytics
Let me start off by saying that Google Analytics is dumb. And that’s a tip I learned from going through MeasurementMarketing.io‘s classes. I mean, it
The new Google Analytics, terms GA4, is designed to give you the essential insights you need as a marketer. This will be the default property