What is Google Tag Manager and Why Do I Need It?

What is Google Tag Manager and Why Do I Need It?

What is Google Tag Manager? Google Tag Manager is a powerful tool that simplifies the process of managing and deploying various tags on your website. It allows you to implement and control tracking codes, scripts, and snippets without directly modifying your website’s code. This makes it easier to track user behavior, collect data, and integrate…

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How to Upgrade to Google Analytics 4 With Google Tag Manager [TUTORIAL]

The new Google Analytics, terms GA4, is designed to give you the essential insights you need as a marketer. This will be the default property once starting October 14, 2020, if you’re creating a new account. Read more about the AI-powered insights from Search Engine Land here. First, you’ll want to head over to your…