How to Use Notion For Your Content Calendar
Ready to get your blog organized in 2022?! Learn how to use notion to track your content calendar and social media calendar.
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11 Google Analytics Filters and How To Set Them Up
Google Analytics filters are a great way to define what data is included or excluded and how it appears in your reports. Below I am covering the most common ones that I use and how to set the filters up.
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How to Claim Your Website on Pinterest (Step-by-Step Guide)
If you want to drive consistent traffic from Pinterest, claiming your website is a must-do step. By claiming your website, you gain access to Pinterest Analytics, attribution, and enhanced visibility, ensuring that your content is credited to you when users pin it. Follow this step-by-step guide to claim your website and start leveraging Pinterest for…
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Site Kit by Google: How to Install on Your WordPress Website
I’ve been using Site Kit for quite a while, but I’m finally getting around to writing about it. If you run a site with WordPress, you’re probably interested in how people find and use your website. Site Kit can answer some of your questions while analyzing your site’s performance all in one place.
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How to Setup Conversion Tracking in Google Analytics
Conversion Tracking is the ultimate need when beginning to measure your marketing goals. Do you know that you can setup Goals in your Google Analytics account? By creating a way to track actionable outcomes, you’ll be able to create internal goals in your own business.
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What Are UTM Parameters and Why Would I Need to Use Them?
Let me start off by saying that Google Analytics is dumb. And that’s a tip I learned from going through MeasurementMarketing.io‘s classes. I mean, it is a great tool, but it’s not perfect. And we as marketers need to be smarter in our digital efforts. Enter: UTM Parameters.
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How to Upgrade to Google Analytics 4 With Google Tag Manager [TUTORIAL]
The new Google Analytics, terms GA4, is designed to give you the essential insights you need as a marketer. This will be the default property once starting October 14, 2020, if you’re creating a new account. Read more about the AI-powered insights from Search Engine Land here. First, you’ll want to head over to your…
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How to Add a User in Google Analytics
After you create your Google Analytics account and get it setup on your website, you might want to add a business partner or employee onto your account. Rather than giving out your personal login credentials, you can easily add another user onto your Google Analytics account. Follow the steps below add a user in Google…
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How To Install Google Tag Manager on a WordPress Website
In this article I will share a tutorial of how you can easily install Google Tag Manager in your WordPress website. You will have two option to install: inserting the code into your WordPress theme or using a plugin. If you don’t know what Google Tag Manager is or why you need it, please read…
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How to Create a New Container in Google Tag Manager
In this tutorial I will teach you how to create a new container in your Google Tag Manager (GTM).
